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Ookla Resources: Webinars

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Webinar

Proven Strategies for Faster Service Incident Resolution

Using Downdetector Explorer to detect an outage, pinpoint its source, and reduce time to resolution

When a major outage strikes, it often impacts multiple services, creating a ripple effect across industries. With Downdetector Explorer, you can go beyond surface-level reports and analyze user-generated data to uncover patterns, correlate disruptions, and pinpoint the likely source of an outage.

In this webinar, we’ll walk through real-world outage scenarios to show how Downdetector Explorer helps you:

  • Be the first to detect a potential outage before official confirmations are issued
  • Investigate the scale and source of disruptions with real-time user report data
  • Analyze regional impact by mapping outage reports by geography and affected providers

Join us as we dive into recent outage events, demonstrating how you can leverage Downdetector Explorer to cut through the noise and get to the heart of service disruptions.

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About the presenter

Daniel Ramírez

Director of Product at Ookla

Resources Webinars

Webinar

Why Customers Leave: Preventing Churn

Uncovering the Hidden Drivers of Churn with Crowdsourced Data

It’s no secret that every telecommunications provider wants to find ways to retain customers and minimize churn. However, identifying the underlying causes of churn can be complex, especially as new technologies like 5G and Fiber to the Home (FTTH) are expanding and changing the customer experience in the United States.

Our upcoming webinar shows how you can use crowdsourced data to uncover key trends and link them to specific Quality of Service (QoS) and Quality of Experience (QoE) metrics to understand the factors driving customers to switch providers. Understanding these dynamics can help you take proactive steps to improve overall service quality, enhance customer satisfaction, and retain customers. It’s using better data to find better insights that can help you retain your customers or win them over from other providers. 

Join our upcoming webinar to explore real-world examples of churn analysis in the U.S., where we will cover how to:

  • Identify long-term churn trends and understand when and why your customers leave
  • Find correlations between NPS, customer ratings, and churn 
  • Analyze QoS metrics such as download speed, upload speed, RSRP, and RSRQ to see how they affect churn
  • Evaluate QoE metrics like web browsing, streaming, gaming, and video conferencing to uncover their impact on customer retention
  • Understand the role of different technologies (e.g., 5G and FTTH) in influencing churn

Watch the Recording

About the presenter

David Noel

Technical Account Manager at Ookla

Resources Webinars

Webinar

How Regulators Use Crowdsourced Data to Improve Connectivity in Underserved Rural Communities

A Conversation with NTRA Egypt on the “Decent Life Project”

Egypt recently launched its “Decent Life Project,” a national initiative to enhance the living conditions of the country’s most underserved rural communities. The project focuses on key areas such as healthcare, education, infrastructure development, and job creation. 

Reliable connectivity lays the foundation for this project, playing a vital role in advancing education and healthcare while unlocking economic opportunities. For National Telecommunication Regulatory Authority (NTRA) Egypt, ensuring exceptional connectivity across the nation is a top priority. 

In our upcoming webinar, Ookla will be joined by NTRA Egypt to explore: 

  • Successful network deployments that have enhanced rural telecom infrastructure 
  • Crowdsourced data insights showcasing Egypt’s progress in connectivity improvements 
  • Strategies for prioritizing and tracking investments to ensure they effectively improve real-world connectivity in underserved communities 

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About the presenters

Karim Yaici

Lead Industry Analyst at Ookla

 

Mohab Ibrahim

Senior USO Projects Engineer at NTRA

 
Resources Webinars

Webinar

5G SA Business Models: Unlocking Customer Value and ROI

A Discussion with Omdia on Go-to-Market Strategies for 5G SA

The shift to 5G SA has the potential to offer a major advancement in the evolution of 5G networks. However, its global rollout has been slower than anticipated, with operators facing challenges in justifying the ROI.

On the enterprise side, the emergence of private wireless networks has challenged some of the earliest business models envisioned for 5G SA’s slicing features. Meanwhile, on the consumer side, many operators have struggled to monetize 5G over the non-standalone (NSA) architecture but SA upgrades are opening up new avenues to grow revenues and reduce churn.  

Operators across the world are navigating key questions: How can 5G SA be monetized effectively? How can customer interest and demand be generated? In this webinar, Ookla and Omdia will examine strategies leading global operators are using to launch 5G SA offerings, including: 

  • Bundling 5G SA access with content and AI services as part of a premium upsell journey
  • Developing specialized tariffs for gamers and live streamers to monetize network performance guarantees 
  • Providing dedicated network slices for first responders and defense services with priority access
  • Supporting media companies and broadcasters with uplink guarantees
     

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About the presenters

Nicole McCormick

Senior Principal Analyst at Omdia

Olivier Loridan

Senior Analyst at Omdia

Luke Kehoe

Industry Analyst at Ookla

Mark Giles

Lead Industry Analyst at Ookla

Resources Webinars

Webinar

Porque é que clientes mudam de operadoras: prevenir a rotatividade (Em português)

Descobrir os fatores ocultos de churn com dados de crowdsourcing

Não é segredo que todos os provedores de telecomunicações querem encontrar formas de reter clientes e minimizar a rotatividade. No entanto, a identificação das causas subjacentes da churn pode ser complexa, sobretudo porque novas tecnologias como 5G e Fiber To The Home (FTTH) estão a expandir-se e a mudar a experiência do cliente na América Latina. 

O nosso próximo webinar mostra como pode utilizar dados de crowdsourcing para descobrir as principais tendências de churn e associá-las a métricas específicas de Qualidade de Serviço (QoS) e Qualidade de Experiência (QoE) para compreender os fatores que levam os clientes a mudar de fornecedor. Compreender esta dinâmica pode ajudá-lo a tomar medidas pró-activas para melhorar a qualidade geral do serviço, aumentar a satisfação do cliente e reter clientes. A utilização de melhores dados para encontrar as melhores informações poderá ajudá-lo a reter os seus clientes ou a conquistá-los a outros fornecedores. 

Participe do nosso próximo webinar para explorar exemplos reais de análise de churn em países da América Latina, onde abordaremos como:

  • Identificar tendências de churn a longo prazo e compreender quando e porque é que os seus clientes o abandonam
  • Encontrar correlações entre o NPS (Net Promoter Score), satisfação de clientes e churn
  • Analisar métricas de QoS como a velocidade de download, a velocidade de upload, RSRP e RSRQ para ver como afetam churn
  • Avaliar as métricas de QoE, como a navegação na Web, o streaming, os jogos e as videoconferências, para descobrir o seu impacto na retenção de clientes
  • Compreender o papel das diferentes tecnologias (por exemplo, 5G e FTTH) na influência da rotatividade entre clientes

Assista a gravação

About the presenter

Lourenco Lanfranchi

Diretor Sênior de Vendas na Ookla

Resources Webinars

Webinar

Por qué los clientes se van: prevenir la tasa de fuga (En español)

Descubriendo los drivers ocultos de la tasa de fuga con datos de crowdsourcing

No es ningún secreto que todos los proveedores de telecomunicaciones quieren encontrar formas de retener a los clientes y minimizar la rotación de clientes. Sin embargo, identificar las causas subyacentes de la fuga de clientes puede ser complejo, especialmente porque las nuevas tecnologías como 5G y Fiber to the Home (FTTH) se están expandiendo y cambiando la experiencia del cliente en América Latina. 

Nuestro próximo seminario web muestra cómo puede utilizar los datos de crowdsourcing para descubrir tendencias clave y vincularlas a métricas específicas de calidad de servicio (QoS) y calidad de experiencia (QoE) para comprender los factores que podrían impulsan a los clientes a cambiar de proveedor. Comprender estas dinámicas puede ayudar a tomar medidas proactivas para mejorar la calidad general del servicio, mejorar la satisfacción y retener a los clientes. Se trata de utilizar mejores datos para encontrar mejores insights que puedan ayudarte a retener a tus clientes o a ganarlos de otros proveedores. 

Únase a nuestro próximo seminario web para explorar ejemplos del mundo real de análisis de churn de clientes en países de América Latina, donde cubriremos cómo:

  • Identificar tendencias de churn de clientes a largo plazo y comprender cuándo y hacia dónde se van los clientes.
  • Encontrar correlaciones entre el NPS y la rotación de clientes 
  • Analizar las métricas de QoS, como la velocidad de descarga, la velocidad de carga, y métricas adicionales para ver cómo afectan a la rotación de clientes
  • Evaluar  las métricas de QoE, como la navegación web, el video streaming, los juegos en línea y las videoconferencias, para descubrir su impacto en la retención de clientes
  • Comprender el papel de las diferentes tecnologías (por ejemplo, 5G y FTTH) para influir en la tasa de churn

Ver grabación

About the presenter

Cristhian Castro

Network Data Scientist en Ookla

Resources Webinars

Webinar

A Data-Driven Blueprint for Smarter Urban Telecoms Planning

How Dublin City Council and the City Telecoms Association Use Speedtest Data to Improve City Connectivity

Cities are under growing pressure to deliver world-class connectivity while ensuring digital inclusion, urban aesthetics, and environmental sustainability. With 5G and fiber infrastructure rollouts being key drivers of smart city innovation and digital competitiveness, traditional approaches to telecoms planning are no longer sufficient. Dublin City Council has taken a proactive, data-driven approach to meet these challenges head-on, and collaborated with the City Telecoms Association and Ookla to develop a best practice model for other cities around the world.

By leveraging Ookla’s Speedtest Insights™, Dublin created Ireland’s most comprehensive city-level telecom analysis, redefining how cities can plan and optimize their infrastructure. This innovative strategy is setting a new benchmark for urban telecoms planning.

In this webinar, Ookla is joined by Dublin City Council to share how they’ve successfully: 

  • Set KPIs to monitor city telecoms competitiveness and ensure future-proof investments
  • Used geospatial analysis and computer vision to identify connectivity gaps
  • Maximized city-owned asset use, including opening rooftops for telecoms deployments
  • Promoted citizen engagement through educational resources to increase transparency around telecom infrastructure
  • Studied the impact of social deprivation and other factors on the digital divide

Watch the Recording

About the presenters

Jamie Cudden

Smart City Program Manager at Dublin City Council

Luke Kehoe

Industry Analyst for Europe at Ookla

Resources Webinars

Webinar

Closing the Digital Divide: Leveraging Crowdsourced Data for Global Broadband Development

A conversation with the WBBA and Omdia on addressing digital inequality

Reliable broadband and fiber internet are essential for connection in today’s world, enabling remote work, online learning, healthcare access, and staying connected with loved ones. However, in many rural and underserved areas, high-speed, fiber-based connections remain limited. Crowdsourced data from Ookla reveals the real-world impact of this divide, highlighting where broadband and fiber investment are most needed.

The World Broadband Association (WBBA) is an organization dedicated to advancing global broadband access. In collaboration with analyst firm Omdia and leveraging Ookla Speedtest data, the WBBA has launched a new Fiber Development Index — a tool that combines various fiber investment metrics with Speedtest insights to benchmark fiber development across 93 countries and territories.

In this webinar, Ookla is joined by panelists from WBBA and Omdia for a discussion on:

  • Key findings from the Fiber Development Index
  • Global progress in broadband development illustrated by crowdsourced data 
  • The digital divide in high-quality, gigabit broadband access
  • The current status of urban and rural broadband coverage in the U.S. 
  • Which countries lead in fiber development and how regulatory policies can drive the expansion of gigabit societies

 

Watch the Recording

About the presenters

Martin Creaner

Director General at WBBA

Alzbeta Fellenbaum

Principal Analyst at Omdia

Sue Marek

Editorial Director at Ookla

Resources Webinars

Webinar

The Slow Road to 5G SA: What’s Delaying Deployment?

A critical look at barriers, incentives, and the future of 5G SA

The shift to 5G Standalone (SA) was expected to represent a pivotal advancement in the evolution of mobile networks with exciting promises of ultra-low latency, enhanced bandwidth, and increased network reliability. However, according to Dell’Oro Group research, only a total of three MNOs have launched new 5G SA networks in three countries in the first half of this year, bringing the total number of networks that have commercially deployed 5G SA to just 50 worldwide. This raises the question: why has the rollout of 5G SA been so slow and will those SA promises ever become reality?

With concerns about ROI and whether 5G can generate sufficient revenue to justify its substantial capital costs, many operators that have not yet upgraded to 5G SA cores appear hesitant to make the switch. But exclusive new Ookla data and insights on 5G SA performance suggests a different question: are operators slow to adopt 5G SA missing out on critical network advantages?

In the United States, T-Mobile has been at the forefront of 5G SA deployment. We are excited to welcome Egil Grönstad, Sr. Director of Technology Development and Strategy at T-Mobile, for an insightful discussion on the challenges and benefits of deploying 5G SA networks. In this session, you’ll learn about T-Mobile’s journey as a global 5G SA leader, including: 

  • Network prerequisites to ensure a successful 5G SA deployment
  • Benefits of deploying 5G SA, including improved latency and reliability
  • Challenges with 5G SA such as addressing voice services

Watch the Recording

About the presenters

Egil Grönstad

Sr. Director of Technology Development and Strategy at T-Mobile

Kerry Baker

Industry Analyst at Ookla

Rakesh Mallela

Client Services Manager at Ookla

Resources Webinars

Webinar

Learnings from the CrowdStrike Outage

How Enterprises Can Leverage Downdetector for Incident Monitoring and Early Detection

 8.5 Million Microsoft Users and Multiple Industries Impacted

On July 19, a routine software update by cybersecurity firm CrowdStrike led to what many consider the largest tech outage in IT history. Microsoft reported that this incident affected approximately 8.5 million Windows devices, causing widespread service disruptions across various sectors, including airlines, emergency services, banks, and ride share companies.

What Downdetector Saw From Real-Time Monitoring

Downdetector, the world’s most popular platform for online service status information, observed millions of users reporting problems with different websites and services during the outage. While most companies have since recovered from the CrowdStrike incident, this event highlighted the vulnerabilities of modern websites to software glitches and the crucial role of tools like Downdetector in providing real-time analysis. 

What You’ll Learn and How Downdetector Helps

In this webinar you will to learn valuable insights from this unprecedented outage and discover best practices for managing service disruptions within your organization.

  • Key takeaways from the CrowdStrike outage, including comparisons to other major outages and a rundown of the industries most impacted by the outage
  • How Downdetector can provide early alerting when a major outage begins to occur
  • Techniques to identify whether the issue lies with your own service or the third-party services you rely on
  • How to tell if similar outages happening around the same time are related or not

Watch the Recording

About the presenters

Daniel Ramirez

Director of Product, Downdetector

Sue Marek

Editorial Director, Ookla